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Tour Merchandising Manager

Tour Merchandising Manager

Position Type: Part-Time Employment or Independent Contractor

2024 Locations: Orlando, Fort Lauderdale, Augusta, New York, Ocean City, MD Atlanta

Position Overview

As Merchandising Manager you will play a pivotal role in curating and managing a dynamic range of merchandise for the overall tour and our six event destinations in 2024.  You’ll be responsible for creating a seamless and engaging merchandise experience spectators in person and our followers online.


  1. Merchandise Planning and Strategy

    • Develop and execute a comprehensive merchandise strategy aligned with the overall brand and goals of the Air Dot Show Tour.
    • Conduct market research to stay abreast of industry trends and competitor offerings, ensuring our merchandise remains innovative and appealing.
  2. Product Selection and Design

    • Collaborate with designers and vendors to create an exciting and diverse range of merchandise for the tour and each destination event, including apparel, accessories, collectibles, and more.
    • Ensure all merchandise reflects the brand identity of the tour or its respective destination events and resonates with the target audience.
  3. Inventory Management

    • Oversee inventory levels, anticipating demand and adjusting orders accordingly.
    • Implement efficient inventory tracking systems to minimize discrepancies and ensure accurate stock levels.
  4. On-Site Merchandise Operations

    • Coordinate the set-up and management of merchandise booths at each Air Dot Show Tour event.
    • Train and manage on-site merchandise staff to deliver excellent customer service and optimize sales.
  5. E-commerce and Sales Channels

    • Manage the online merchandise store, optimizing the user experience and driving online sales.
    • Explore and implement additional sales channels, partnerships, and collaborations to expand the reach of Air Dot Show Tour merchandise.
  6. Promotions and Marketing

    • Collaborate with the marketing team to develop and execute promotional campaigns to drive merchandise sales.
    • Leverage social media and other channels to create buzz around exclusive merchandise releases and special promotions.
  7. Financial Management

    • Develop and manage budgets for merchandise production, logistics, and on-site operations.
    • Monitor sales performance and analyze data to make informed decisions for optimizing revenue.


  • Proven experience in merchandising, preferably within the events or entertainment industry.
  • Strong project management skills with the ability to multitask and meet deadlines.
  • Excellent communication and negotiation skills for dealing with vendors, partners, and on-site staff.
  • Creativity and a keen eye for design trends.
  • Familiarity with e-commerce platforms and online sales strategies.
  • Ability to travel to various Air Dot Show Tour locations as needed.

How to Apply: If you are excited about the world of aviation and are up the challenge of creating a seamless and engaging merchandise experience for our spectactors, fans and followers, we’d love to hear from you! Please complete the short form below and attach your resume.

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